Tuesday 21 June 2016

Poster Pride & Prejudice: case study BLUR

Where we look at one Scorching piece of artwork that generates excitement for what it is advertising. 
Then on the flipside we also have a Torturous piece that makes you wonder how it ever got approval to promote the product...

British band Blur have eight studio albums to their name.  The Magic Whip which came out in 2015 was one of my favourite releases but the cover does not make an appearance here.

The Scorcher
 
Modern Life Is Rubbish came out in 1993 and was Blur's second record.  It was a close call between this and their self titled release from 1997.  Modern Life won out - just.
The simplicity of the title is reflected in the picture displaying the steam locomotive Mallard built in 1938.  It is actually a stock image, not something specifically commissioned for the album.  The painting and title work so well together.


The Torture
 
On the other hand though The Great Escape from 1995 goes for a similar theme (as do most of Blur's covers in fact) but in this case it only ends in disappointment.  There is just far too much blue going on here.  The angle of the photo is poor in relation to the subject and the feet in the foreground just doesn't do it for me.
A very average effort unfortunately which is also reflected by most of the tracks that appear on the album (The Universal is the one exception here as that is an outstanding song).

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