Thursday 16 February 2017

Poster Pride & Prejudice: case study OASIS

Where we look at one Scorching piece of artwork that generates excitement for what it is advertising.
Then on the flipside we also have a Torturous piece that makes you wonder how it ever got approval to promote the product...

With seven studio albums to their name Oasis have enough covers to choose from.  They certainly had swagger and attitude in abundance.  Does the charisma that oozes out of the Gallagher brothers come to the fore on their record sleeves?  Let us have a look.

The Scorcher

The debut Definitely Maybe propelled them to stardom and for me; it remains their most iconic cover that has the most impact.  I love the symmetry of this picture and the relaxed nature of all the band members.  It gives off an aura of casualness; like this would be a regular Sunday afternoon for these boys.
The picture is littered with little references to heroes and influences of the band members.  They are a nice little touch and none seem out of place in this modern looking lounge room.  The house actually belonged to Paul Arthurs.
The cover also reflects the mood of the music on the album; one of nonchalant coolness as if nothing fazes these guys.  Little wonder that the image reflects the cockiness of the individuals; particularly the Gallagher brothers.

The Torture
 
What on earth is this mess actually meant to be?  Is it a representation of the conflict taking place in each person's soul?  Whatever the message is; it is one hell of a horrible collage.  It looks like the sort of thing someone on drugs would think is an awesome idea.  Hmmm, might be onto something there...

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